Facebook Targeting Gets Scary Good

For awhile company pages have been able to target their Facebook posts to reach a certain geographic location, but now things have greatly improved! There is a new advanced setting of status targeting to limit your audience even more! The hardest part about this new feature is simply determining who to target. In order for…

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5 Social Media Marketing Tricks to Be Thankful For

With the coming of Thanksgiving, it is time to give thanks online. Well, it’s time to show you some tricks that your company should be thankful for.  These five tricks will make you more productive and lead to more profit. 1.Divide And Conquer  You should do everything everywhere at the same time. Just kidding. The…

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Mastering the Art of Conversion

Sit down and get your pencils out, because class is in session! It is difficult to every call yourself a master of conversion and simply stop trying, because how people interact with your company will constantly be changing. However, a few things will always remain constant like utilizing clear relevant calls to action and limiting…

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Mobile Websites vs. Regular Websites

It is 2012, and with the rapidly increasing rate of technology and mobile devices, you can no longer ignore the fact that your company isn’t exactly “mobile friendly”. Currently mobile traffic accounts for more than 10% of all internet traffic, but it is predicted that more people will access the web on their mobile phones…

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How to Improve Search Results Within Your Website

Nothing is more frustrating than being on a site, typing something in the search bar, and not finding what you are looking for. Your customers feel the same way, and will leave your website in the blink of an eye. This is why it’s important to gain their interest even if you don’t have what…

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How to Gain More Qualified Leads

One more is never enough. Having more leads coming into your business is a good thing, as long as they are qualified leads. It doesn’t take long for a marketer to realize the difference between the quantity of leads compared to the quality. There are a several strategies that you can employ, but here are the…

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How To Make Your Website More Socially Acceptable

Is your website stuck sitting in the loser corner while everyone else is out dancing? It’s okay, it happens to everyone at one point or another. The good news is that there are ways to fix it! Nielson’s U.S. Digital Consumer Report showed that 81 billion minutes were spent on blogs and social networks in 2011,…

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Horror Stories of Socially Awkward Businesses

Everyone makes mistakes– that’s unavoidable, but how you recover from your mistakes is what makes or breaks your company. The best lesson you can learn from mistakes are ones that you didn’t have to experience for yourself. Go through the list of mistakes made by Fortune 500 companies to make sure your company doesn’t make…

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How Companies Use Their Facebook Page [Infographic]

Do you ever sit at the computer and stare at your company Facebook Page and wonder where to go next? Everyone hits a creative block every now and then, but sometimes you have to look at what is already out there first. One thing you can take away from this infographic is what all of…

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