When creating a marketing plan, it can be difficult to decide which ad you want your customers to see. There’s no easy way of telling which one will speak to people more or encourage the to convert… or is there? With A/B Split Testing, you can easily test several or just two different ads to…

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mark-erin

HUDSON, OHIO – July 18, 2016 – COSO Media is an Ohio based Internet Marketing agency specializing in Social Media Marketing, Website Development and Search Engine Marketing. We would like to announce that Mark Best has joined the company as a Front-End Developer and Erin Pipik has joined as a Digital Marketing Specialist. Mark will…

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With the return of one of our favorite shows this fall, we could not help but to think a little deeper into the show. Learning about experiments and Sheldon’s quirks are not the only things you can learn from this comedy show, you can also take in classic marketing tips. Instead of figuring it out…

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People often get worried when new things are introduced old forms of communication will fall by the wayside. This is a common misconception and is entirely false when it comes to email marketing. Email is the most preferred channel for Millennials, and 77 percent of consumers said they prefer to receive permission-based marketing communications via…

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With the start of: school, leaves changing colors, the weather changing, and football season—it is time to get your digital marketing plan in gear! You want to have your starting line up picked and your game plan ready so that you can carry out your strategy and score big this season! Huddle–> Establish Goals.  If…

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Establishing and building a customer following is extremely important in the business world today. If you want to strive to be the Q-Tip or Klenex of your industry then developing a strong and loyal customer base is extremely important. This will keep your competitors far away from you in the eyes of your customers. There…

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Most companies know that they need a presence on LinkedIn, but are completely lost as to where to start once they make their profile. Roughly half of company followers say they are more likely to do business with a company they are following on LinkedIn. You need to make sure that you are putting your…

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Snickers has had their “You’re Not You When You’re Hungry” campaign for a while now, but recently they have gone above and beyond with this message. They recently teamed up with Google in order to reach hungry office workers with spelling typos. Snickers used Google Adwords to market to people making common spelling mistakes, as…

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