How To Get A Constant Flow of People to Your Website

Your website should not  just be: I came, I saw, I conquered to your customers. They should have reasons to visit your site more than once. Keywords are what lead them to your site, but it is strong content that will keep visitors coming back for more. Think about what websites you visit frequently; chances…

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Is Doing Nothing the Best Option?

The answer to this is a definite no! This is referring to your social media sites, website, and general marketing. None of these can just sit there without being maintained and worked on consistently  Now you’re probably thinking, well why not? Let’s take a closer look at each. Social Media The main purpose for a business…

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Is Instagram Better for Branding?

It’s already been a year since Facebook acquired Instagram, and they have reached 100 million monthly active users and attracted 67 percent of the top brands in the world. These companies not only have a presence on Instagram, but they are using it well. The Instagram Interbrand 100 companies outshines the Interbrand companies on Pinterest.…

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What To Do Once They Like You

Even after your page recieves likes, comments, and shares there is even more you can do to expand your reach.  There is no exact science to figuring out what content your fans want the most; however, there are things that generally work well across the board. Utilize Images Images stand out more than just text…

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Client Spotlight:U.S. Electrical Staffing Uses COSO Media to the Fullest

U.S. Electrical Staffing, a recruiting and staffing agency for the Electrical and Mechanical Industries, has been a long-time and loyal customer to COSO Media. Throughout the last few years, U.S. Electrical Staffing and COSO Media have worked closely to develop their brand identity and establish a professional online presence. U.S. Electrical Staffing is a client…

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Why Social ROI Is Better Than Tax Returns

It is extremely hard to invest time and money into something when you can not see a direct return on your investment. Social media is one of these things, but just because you can’t see it doesn’t mean it isn’t there. All too often people are caught up in thinking of ROI in the realm…

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B2B Social Media Marketing Stats

Social media isn’t just for teens and B2C companies, it can also be beneficial for B2B businesses as well. Social media marketing helps promote brand identity to establish credibility and professionalism. It is also a great place to network! It is one thing to just talk about it, but we have statistics to support it…

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Why Social Media

So many people ask themselves this exact question when looking at their marketing tactics. Well, the question really should be: why not social media? I could sit here and list off all of the benefits of being on social platforms, but it all comes down to just one crucial reason. Your company should and needs…

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Content 1st, Marketing 2nd

There can not be enough stress put on the age old quote of “forms follows function”. If you haven’t heard of this before, it means: you need to know how something functions before you start thinking about all of the extra details of what it will look like. The same rule applies when dealing with…

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Pinterest Tests Out New Look

Pinterest is now testing out a new look for their newsfeed!  After you changed your profile to the new look, did your face look like the little girl’s below? We are not sure if she is concentrating on spotting all of the differences, or if she really isn’t happy with the new look. Can you…

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